Twitter has made the cover of Times Magazine. Michael Jackson’s death froze the media and caused a massive rush to the internet. Facebook continues to get ‘poked’ by DTS for a piece of the social network empire.
What do they all have in common? It all revolves around the Web, but not only that, the online [...]
Gucci is doing it. So are Oscar de la Renta, Donna Karan, Target, Urban Outfitters, Louis Vuitton and Rachel Roy. This was the opening paragraph from one of WWD’s recent leading stories, ‘Social Media Rewrites the Rules for Brands’.
Even some of the most prominent designers you would have never expected to see using Twitter, Facebook [...]
The June session of the Facebook Developer Garage in London took place yesterday and as the title of this post suggests the core topic was gaming: how you can use games to invite people to interact and to engage with your brand/website through games on social media, but more generally, through games. A couple of [...]
Posted in Social Marketing on June 19th, 2009Lately, I’ve been reading a lot of posts on the phenomenon of social networking coming to its end and predictions about Twitter becoming obsolete.
One problem about technology (and everything else in general) is that once something is expected to be ‘the next big thing’, it doesn’t actually mean it will retain its fame forever. Studies [...]
There are many important online marketing strategies that can help you be successful with optimizing your business on the web. Some of these include building a marketing plan for your site and your business, issue press releases, case studies, monthly newsletters, white papers, corporate blogging, participate in forums and engage in social media; build branded [...]
Posted in New Media Tips on June 9th, 2009Twitter is the darling of the media in 2009, no question about it. The question is (especially for marketers): “How can I take advantage of it?” Some have succeeded through the use of the service itself, but others would like to resort to an old solution: advertising.
It is to some extent contradictory to the purpose [...]
I had a chat with Joshua March (@joshuamarch) and Dan Lester (@danlester), founders of The iPlatform, a company which builds technology platforms to take brands into social networks, such as Facebook. Joshua is also the chairman of the Facebook Developer Garage London and Producer of Techfluff.tv. We talked mainly about Facebook, but Friendfeed and Twitter [...]
Posted in 77Interview on June 1st, 2009According to a recent study by Deloitte, nearly one-third of interviewees (30%) revealed that social networking is a part of their business and daily operations.
Now, if we were to go back, say one year, such statement would have seemed atrocious to many. But it can also feel as if we’re going against nature. Companies are [...]
Posted in Social Marketing on May 28th, 2009Post Highlights
Share files with your Twitter contacts in a simple way
Monitor your visitor’s activity and notify Twiterverse about specific searches executed on your site
Receive richer Twitter email notifications whenever someone follows you
Embellish your Twitter background for free!
If you have been looking for more efficient and useful ways to make the best out of your Twitter [...]
Posted in New Media Tips on May 7th, 2009Post Highlights
Set-up your very own social network in your site
Keep readers on your site for longer
Increase your blog community and engage with them
Communicate with the entire WordPress user-base, plus invite friends from all other social networks
A few days ago, WordPress decided to plunge into the world of social networking by launching BuddyPress, a Facebook-style plugin [...]
Posted in Social Marketing on May 6th, 2009
Get the latest news, insight & comments
from the 77Lab delivered to your mailbox.
Our fast-track new media training program for top business & marketing graduates.
Bookmarked 2 links
Bookmarked 2 links
77Lab is proudly licenced under a Creative Commons Licence.
I like 777agencies website.