Facebook Connect; use your Facebook ID to stay connected wherever you go on the Web.
The new feature launched by Facebook is being adopted by many and available today to its vast user base of 120 million Facebookers and counting, as well as, many high-profile Websites which will also be weaving this new service into their [...]
Posted in Social Marketing on December 2nd, 2008
Wandering the floors of IAB Forum Milan which held its 6th edition expo November 5th and 6th, I couldn’t help but realize the number of interactive agencies who at their stands were blatantly promoting and singling out one very important service: Online Reputation Management- the monitoring of conversations that revolve around your brand, promoting a [...]
Posted in New Media Tips on November 6th, 2008
Let’s be clear, the issue of technology is clearly not the #1 issue with Sen. Barack Obama and Sen. John McCain, however, they both show to be disposed in resolving technology issues in America.
For more on this, check out the following links:
http://www.youtube.com/watch?v=INo69f7f8bo
http://link.brightcove.com
While Obama has many more supporters in the tech and Internet sectors in terms [...]
Posted in Marketing Analysis on November 4th, 2008
I’d like to turn back a bit and refer to the Beijing Olympics as a wonderful example of how brands use the power of social media to reach vast audiences and increase brand exposure.
It is to a brand’s interest to piggyback on a mega global event as the Olympics to create the ideal buzz and [...]
Posted in Social Marketing on October 7th, 2008
I am in love with Facebook. I have discovered this Social Media only at the end of 2007…and I immediately understood that it was exactly what I was looking for…yes and what is it that I was looking for without really knowing it?? I only realized once I got it…:)
Facebook’s simple and intuitive interface gave [...]
Posted in Social Marketing on May 23rd, 2008
Believe it or not I have lived 31 years of my life without the need (and almost the knowledge) to belong to any social network. Well, this is almost true, except for the fact that I have been registered to Linkedin for several years already, however, is Linkedin considered a social media?
Then last [...]
Posted in Social Marketing on April 3rd, 2008
Hello Marcello, Thank you very much! It was great having you here at 77. You have a...