Posts Tagged "social communities"

Social networks give results, advertisers continue to invest

According to Nielsen statistics, Facebook was the #1 social networking site advertised on by 10 of the 13 industries when ranked by display ad impressions.

It is obvious that this increase in investment on Facebook has gotten rid of any misconceptions advertisers may have had in relation to online advertising and its effectiveness.
Time Americans spent on [...]

Posted in Social Marketing on September 29th, 2009

Word of Mouth, Social Communities and the Web: Money savers and Influencers

Leveraging Social Capital has become a target for corporations; for one it helps interact and appeal to customers,  on the other hand, the mass appeal of making connections online makes social networking an attractive channel for businesses that want to extend their word of mouth reach, brand awareness and influence.
Business social networks that are niche [...]

Posted in Social Marketing on October 24th, 2008
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