Traditionally, the main ways for brands to get found online are through SEO (search engine optimization) for corporate websites and PPC (pay per click) by keyword bidding.
However, having good SEO will also depend on a series of fundamental aspects that will guarantee an increase in website traffic: good content, fresh content, good use of keywords [...]
Have you already submitted your feedback to the Google team for its new secret project ‘caffeine’?
Is Google polishing up before Bing continues to steal win over more search market share?
The fact is that Google has been working on what people have been referring to as caffeine or a next-generation architecture for its web search, as [...]
There are various reasons why you would want to achieve a high rank especially if you’re a marketer. The primary one being to generate more leads for your product or service.
Another good reason: there are millions and millions of people surfing the Web (or Google for that matter),who are constantly in search of information, services, [...]
Universal Search is Google’s recipe for mixing different user intents in a Blended SERP.
Whether to face it as a challenge or an opportunity is up to your smooth SEO techniques!
You’ve already optimized your existing site content, you’ve learnt to use smart keyword-dense file names for your images and tagged videos of your products and services [...]
Many people are wondering what kind of approach is most appropriate at times of crisis. Some are tightening their belts and cutting budgets short, others, are contemplating jumping on the opportunity to build and strengthen their brand.
Some marketing strategies have proved to be more effective than others, particularly during economic recessions. And yes, it takes [...]
I don’t remember exactly when or where I heard or read the expression Universal Search for the first time. I believe it was in a meeting at one of the Google offices a few years ago and it was just the confirmation of something that I had long hoped would happen…meaning, Google finally finding a [...]
Posted in Search Engine Optimization on September 4th, 2008 A comprehensive list of search engine ranking factors, listed by value for Google. The authors says:
“This document represents the collective wisdom of 37 leaders in the world of organic search engine optimization. Together, they have voted on the various factors that are estimated to comprise Google’s ranking algorithm (the method by which the search [...]
SEO tip: Google Content Analysis gives you insight into what Google thinks of your META descriptions, titles and content.
Google’s Webmaster Tools recently introduced the Content Analysis feature. It alerts webmasters of titles that Google might find too short, and META descriptions that are too short or [...]
When will Yahoo! give in and introduce equal sitemap format?
Google introduced the use of sitemaps [...]
The proper naming and listing of images on a website can do wonders for the site’s visibility, we experience at 77. Image search can become a good source of visitors to your site once you know how to archive and name your images. At Blogstorm [...]
Posted in Search Engine Marketing on July 30th, 2007
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i am often bumping about the internet almost all of the day as a result I choose...