Posts Tagged "Search Engine Marketing"

Keep SEO in mind when doing Content Marketing

Creating SEO-friendly content can be a daunting task, but it’s the only way to make your website popular. Search engines rank your websites according to the quality of your content, therefore, it’s important to be relevant.
It works the same way for content marketing – the creation or sharing of content for the purpose of engaging [...]

Posted in Search Engine Optimization on February 2nd, 2010

Bing gets visual with Visual Search

It might still be too early to tell how Bing’s new rich-media search feature will affect marketers and their ability to be found online.
However, it’s gone live and it’s working. The new Bing Visual Search feature that displays search results in a grid-like image gallery instead of the traditional list of search results, was announced [...]

Posted in Search Engine Marketing on September 15th, 2009

Is Bing good competition for Google?

A lot has been discussed lately regarding the growth of Microsoft’s Bing, but how fast is it really growing?  And is its current gain in market share due to the number of people checking out the new search engine?
I think many are keeping a close eye on the new decision engine, wondering how it works [...]

Posted in Search Engine Marketing on August 19th, 2009

Real Time Search: Facebook buys FriendFeed

Facebook acquired social media feed aggregator FriendFeed, hitting a home run in the real time search game vs. Google and Twitter, and becoming the new social media hub online.
Facebook took a bet on FriendFeed showing yet again openness in adopting advanced third party features that would improve its service: Flickr’s photo tagging, Delicious’s link sharing, [...]

Posted in Media News on August 11th, 2009

Can Bing Level the Search Playing Field?

“If nothing else, it will at least get people to realize that Microsoft is in this game and that there is an alternative to Google…”
Bing has come out swinging and is currently experiencing more buzz than Live Search ever had. With what appears to be a good product, and an aggressive advertising campaign against Google [...]

Posted in Search Engine Marketing on June 24th, 2009

Google: The new cure for swine flu?

Earlier this week, Google Mexico and the Mexican government signed an agreenment to promote archaeological and historical sites in a bid to revive tourism following the swine flu epidemic, according to the Press Association.
Considering Google’s many, many… many talents, will the revival of tourism in Mexico be feasable? yeah.
The plan is for Mexico’s National Institute [...]

Posted in Media News on June 17th, 2009

The importance of good content: Google’s advice

What do pages at the top of Google have in common? Good content.
Marketers are always looking for the best ways to optimize their websites. Before getting into the details of things we can already think of a list of activities to achieve this, for example: URL structure, meta tags, website architecture, keywords in the URL [...]

Posted in Search Engine Marketing on June 10th, 2009

Google offers interest-based advertising

Google today is launching their interest-based advertising which works by delivering ads based on previously viewed sites, searches and activites on the web.
As an effort to make online advertising even more relevant, Google is opening this beta version to select advertisers on their partner sites and YouTube, however, it will soon be available to the [...]

Posted in Search Engine Marketing on March 11th, 2009

77Agency officially listed GAAC

Scouting and actually finding the right online agency for your business can be quite a daunting task, not to mention, expensive.
Having an agency to manage all online advertising activities nowadays has become a core element within most businesses’ marketing strategies, thus requires a bit of time and dedication in finding the right fit for your [...]

Posted in 77News on January 26th, 2009

77Agency is now GOOGLE ANALYTICS AUTHORISED CONSULTANT

77Agency has become Google Analytics Authorised Consultant!
As a Google Analytics Authorised Consultant, we offer professional analytics services and technical consulting to our large client base—including American Express, Halifax Bank of Scotland, Rackspace and Barclaycard, amongst many other top corporations in the entertainment, financial, food & beverage and travel sectors.
“Being accepted into the Google Analytics [...]

Posted in 77News on November 28th, 2008
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