(click on image to enlarge)
The above image is a map of the world that displays the most popular social networks by country. The map was created using ManyEyes, a website and also an IBM visualization tool, that allows users to upload data and produce graphic representations for others to view and comment upon.
The map was [...]
Posted in Social Marketing on June 22nd, 2009
Lately, I’ve been reading a lot of posts on the phenomenon of social networking coming to its end and predictions about Twitter becoming obsolete.
One problem about technology (and everything else in general) is that once something is expected to be ‘the next big thing’, it doesn’t actually mean it will retain its fame forever. Studies [...]
Posted in Social Marketing on June 16th, 2009
Do you spend over 30 hours on the Internet per week? You probably don’t, but most teenagers do- social networks being their main destination.
MySpace’s announcement on the removal of 90,000 registered sex offenders was the straw that broke the camel’s back which has recently triggered the EC to sign a deal with a group of [...]
Posted in Social Marketing on February 10th, 2009
MySpace, Yahoo and Intel have joined forces to offer users a way to exchange messages with friends through their television sets while at the same time watching their favorite show.
What’s this all about? BusinessWeek disclosed it’s a social-networking application launched jointly by MySpace, Intel and Yahoo that apparently merges TV with the Web.
The TV widget [...]
Posted in Media News on January 15th, 2009
This guest post was written by: Manuela Tangredi
The recent financial crisis is rapidly expanding to real economy causing a decline in consumption and production growth and thus a cut-down in advertising budgets is to be expected.
On the contrary this week, eMarketer, a market research firm, predicted that in America online advertising will continue to expand [...]
Posted in Marketing Analysis on December 12th, 2008
Everyday individuals go online for various reasons. Email, research, music/photos downloads, sharing, chatting, etc. One thing that’s true, social networks have become part of people’s lives.
There are numerous social networks out there that have successfully broken down barriers and are now connecting people everywhere. And it is due to this connectedness that brands today have [...]
Posted in Social Marketing on October 1st, 2008
The West Wing’s creator, Aaron Sorkin, thinks not.
Facebook has had quite a life since 2004, initially opening its network to Harvard students, then all Ivy Leagues, until eventually welcoming just about anyone above the age of 13.
Today, the social network monster has surpassed its main competitor MySpace, which currently has 117.6 million visitors compared to [...]
Posted in Social Marketing on August 28th, 2008
Worldwide statistics of social networking usage were recently released by comScore indicating the rate of growth by region of the world between 2007 and 2008.
Before I show you the chart though, I want to highlight the fact that on a worldwide scale the use of social networks increased at a 25% rate compared to last [...]
Posted in Marketing Analysis on August 13th, 2008
I was browsing through Mashable today and came across an interesting article which neatly gathers up all there is to know about OpenSocial. As we know Open Social is Google’s platform for a universal API suitable for all existing social networks.
The article is quite useful because it gathers up a total of 13 Open Social [...]
Posted in Social Marketing on August 4th, 2008
The French jewelry maker, Cartier, launched its very own profile on MySpace as an attempt to appeal to a new crowd, the computer savvies. They are one of the first luxury brands to seek help from a social networking site to spread the word or L.O.V.E.
With more than 3,800 friends already, including guys like Sting, [...]
Posted in Social Marketing on August 1st, 2008
Search Engine Optimization jeb m?jas lapas ranga uzlabošana Google...