The expression “social network” is on everyone’s lips. Teenagers, parents, politicians, businessmen, all of them use either Facebook or LinkedIn-like network. However, despite the fact that Facebook has reached more than 132 million users and become the place to be, it does not represent the new trend in this industry anymore.
As a matter of fact, [...]
Posted in Social Marketing on November 11th, 2008
I was browsing through Mashable today and came across an interesting article which neatly gathers up all there is to know about OpenSocial. As we know Open Social is Google’s platform for a universal API suitable for all existing social networks.
The article is quite useful because it gathers up a total of 13 Open Social [...]
Posted in Social Marketing on August 4th, 2008
Its not all about the looks, is it? Clearly, for the professional (social) networking site, LinkedIn, looks are just added value, or maybe just plainly irrelevant. I specially like how Brad Stone from the nytimes.com plots it out as a site that ‘…could hardly look less exciting. Its pages are heavy with text, much of [...]
Posted in Social Marketing on June 19th, 2008
Believe it or not I have lived 31 years of my life without the need (and almost the knowledge) to belong to any social network. Well, this is almost true, except for the fact that I have been registered to Linkedin for several years already, however, is Linkedin considered a social media?
Then last [...]
Posted in Social Marketing on April 3rd, 2008
Hello Marcello, Thank you very much! It was great having you here at 77. You have a...