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		<title>Two thumbs up for Google, none for Microsoft</title>
		<link>http://lab.77agency.com/marketing-analysis/two-thumbs-up-for-google-none-for-microsoft-654/</link>
		<comments>http://lab.77agency.com/marketing-analysis/two-thumbs-up-for-google-none-for-microsoft-654/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 10:23:02 +0000</pubDate>
		<dc:creator>m.barreto</dc:creator>
				<category><![CDATA[Marketing Analysis]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[growth rate]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[search engines]]></category>

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		<description><![CDATA[Internet activity lagging a bit lately? Blame it on the summer.
Not for Google though, the search monster has instead maintained a visitor growth rate of 1.6% between June 2008 to July 2008 according to Hitwise. Currently it holds a total market share of 70.77% amongst all leading search engine providers in the US.
Following Google, not [...]]]></description>
			<content:encoded><![CDATA[<p>Internet activity lagging a bit lately? Blame it on the summer.</p>
<p>Not for <a href="http://www.google.com/"  class="alinks_links" onclick="return alinks_click(this);" title="Google"  rel="external">Google</a> though, the search monster has instead maintained a visitor growth rate of 1.6% between June 2008 to July 2008 according to <a title="Hitwise chart" href="http://www.marketingcharts.com/interactive/google-search-share-climbs-still-close-to-71-5629/hitwise-search-engine-market-share-us-july-2008jpg/">Hitwise</a>. Currently it holds a total market share of 70.77% amongst all leading search engine providers in the US.</p>
<p>Following Google, not so close behind is <a href="http://www.yahoo.com/"  class="alinks_links" onclick="return alinks_click(this);" title="Yahoo!"  rel="external">Yahoo</a>! with 18.65% of searches in July 2008. Coming in third is <a href="http://www.microsoft.com/"  class="alinks_links" onclick="return alinks_click(this);" title="Microsoft"  rel="external">Microsoft</a> who suffered a loss of 3.43% since July 2007, with a total share today of 5.36%.</p>
<p><a href="http://lab.77agency.com/wp-content/uploads/hitwise.jpg"><img class="alignnone size-full wp-image-656" title="hitwise" src="http://lab.77agency.com/wp-content/uploads/hitwise.jpg" alt="" width="500" height="216" /></a></p>
<p>Research also showed the categories which received the most traffic from search engines and the list goes something like this:</p>
<p>Health and Medical</p>
<p>Travel</p>
<p>Shopping &amp; Classifieds</p>
<p>News &amp; Media</p>
<p>The top three categories which under the highest between July 2007 up to July 2008 are <strong>Online Video</strong>, <strong>Social Networking</strong> and tying on third place position is Sports, Business &amp; Finance and Entertainment. To be as expected for 1 &amp; 2, wouldn&#8217;t you say?</p>


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