A recent study by Burston Marsteller revealed that 79% of the largest 100 companies from the Fortune 500 selection is using at least one of the most popular social media networks (Twitter, Facebook, YouTube etc).
Can you try and guess who the winner social platform for Fortune 100 companies is?
You guessed right, Twitter it is.
65% of [...]
B2B blogging can be advantageous for a business’s communication strategy for various reasons:
to keep a close relationship with clients and consumers
maintain an open dialogue with prospects and clients
brand promotion and awareness
boost sales
increase visibility in search results
drive traffic
word-of-mouth
…
Reasons, there are plenty. The number of Fortune 500 that have embraced blogging since last year has more than [...]
Posted in Social Marketing on November 20th, 2008An interesting study involving notable Fortune 500 companies brought about a singular discovery which revealed that a full third of the companies studied have deliberately purchased website domains with a slightly different intent to that of providing a positive image.
These particular domains are purposely created in order to criticize and corrupt brands along with their [...]
Get the latest news, insight & comments
from the 77Lab delivered to your mailbox.
Our fast-track new media training program for top business & marketing graduates.
77Lab is proudly licenced under a Creative Commons Licence.
i am often bumping about the internet almost all of the day as a result I choose...