Posts Tagged "fashion brands online"

The site that’s all about the Art of the Trench

UK fashion house Burberry taps social media with the launch of its very own, trench-coat dedicated social network- The Art of the Trench.
The big news is not so much the new website as it is the fact that Burberry is pioneering a new social concept which is that of experimenting with user-generated content. Not necessarily [...]

Posted in Social Marketing on November 10th, 2009
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