This year we’ve witnessed a major increase in innovative and creative marketing initiatives in the digital ecosystem as brands and stakeholders continued to grasp the different interactive opportunities available through a variety of new digital platforms.
A vast number of brands have already adopted and harnessed many of the digital marketing tools to communicate, engage and [...]
Posted in New Media Tips on December 11th, 2009
According to a study by email marketing solutions company Campaigner, higher growth small businesses are spending more on marketing, and favoring online tools such as email marketing over traditional marketing vehicles.
Despite the economic climate and the challenges it has posed to businesses of all sectors and sizes, many small business owners are beginning to see [...]
Posted in Marketing Analysis on November 2nd, 2009
Today, Google Wave, an online tool for real-time communication designed to merge e-mail, instant messaging, wiki, and social networking got sent out to approximately 100,000 beta testers.
Email marketing in particular still remains as a cheap, tangible and measurable form or direct marketing and as Forrester recently estimated, by 2014 we will be receiving 9,000 more [...]
Posted in Media News on September 30th, 2009
One of marketing’s most powerful trends today is interactive marketing. This kind of interactive advertising not only allows consumers and prospects to actively participate in your marketing scheme, but with a strong interactive marketing strategy, you can significantly boost the effectiveness of your campaign and gain valuable selling time.
As a result, an increasing number of [...]
Posted in Marketing Analysis on July 22nd, 2009
i am often bumping about the internet almost all of the day as a result I choose...