“We all feared a coming apocalypse, the end of the world. But this didn’t happen and never will. We are facing a very deep recession, one that’s worse in America more than any other part of the world, but the worst has already happened”.
This was Martin Sorrell’s, one of 100 most powerful executives in the [...]
Posted in Marketing Analysis on July 8th, 2009
McCann Spain is the brain’s behind Coca-Cola’s new spot whose only purpose is to inspire hapiness and optimism during these hard economic times the world is facing today and send one simple message: “Life is short, enjoy it”.
What exactly would you say to someone who’s about to come into the world in times like these? [...]
Posted in Video Advertising on March 19th, 2009
It is very clear the world is traversing a brutal economic downfall which has led to some of the biggest bank failures in history. Global corporations are slashing spending significantly across all departments and releasing personnel in response to the deteriorating economic conditions.
Presumably, when we hear the word recession, we immediately think, ‘it’s time to [...]
Posted in Marketing Analysis on October 14th, 2008
I’m not going to get into the financial details of things, I’m going to let the experts do all the talking instead. The point is, Google managed to prove everyone wrong, including Wall Street, regarding its first quarter revenue.
Surprisingly, Google’s DoubleClick acquisition barely reflected any loss in its quarter results and if there [...]
Posted in Marketing Analysis on April 21st, 2008
In fast moving internet and mobile economy not everyone should fear a recession.
Despite the negative outlook for the world economy at 77 we believe that companies will continue to increase the amount of money invested in online activities at the same speed if not faster during a possible recession.
If you take a look at the [...]
Posted in Search Engine Marketing on March 20th, 2008
i am often bumping about the internet almost all of the day as a result I choose...