Mobile Advertising boosts Mobile Internet
Posted by Admin @ April 1st, 2007 in Mobile Marketing
To draw traffic to their mobile sites, publishers are often advertising on other mobile sites, reports AdAge. Overall traffic on online sites grows exponentially and advertisers are realizing this. The mobile Internet is, incidentally, following a similar path as the traditional Internet, which built traffic in the same way.
Third Screen Media CMO Jeff Janer further states in this article that both supply and demand for online advertising are growing tremendously. Online advertising growth is even bigger than the growth of online content. This will soon result in more mobile content and increasing use of the mobile Internet. The virtuous circle seems to have started.
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