iFon, iPhon, iFone…iPhone; Vodafone.it gets it right
Posted by Manuela Barreto @ June 12th, 2008 in Mobile Marketing
Talk about desperately wanting to secure all possible URL matches, misspelled or not, for the new generation iPhone.
To be honest, I really don’t know whether to laugh or cry when it comes to Vodafone’s triple hit or miss set of links.
You’d think people would know how to spell iPhone by now, (I guess not in Italy) given that its one of Apple’s most popular products. Wait! what am I saying, ALL of Apple’s products are popular (and cool), but the iPhone, as Steve Jobs, Apple’s CEO declares, and I will have to agree, is “the phone that has changed phones forever”.
So let’s take a look at what Vodafone’s links look like for our 3G iPhone:
URL #1 : http://ifone.vodafone.it
URL #2: http://ifon.vodafone.it
URL #3: http://iphon.vodafone.it
and of course, the one and only http://iphone.vodafone.it
But then again, why wouldn’t they do that when its pretty clear the new, revamped iPhone will actually generate them massive site traffic, hence boost Vodafone’s sales. And for only $200, the iPhone is now within reach of a much wider consumer market and practically serves as a magnet to pull customers from other mobile phone operators like TIM or Wind, which I’m sure haven’t pulled the same ‘link trick’…yet.
To know more about the ‘really big thing about the new iPhone’, Stan Schroeder plots it out quite nicely for you on his article.
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Comments
seo pixy
June 13th, 2008
Very funny post, it’s hilarious how there are still people that doesn’t know how to spell iPhone:)
m.barreto
June 19th, 2008
Thanks for your comment seo pixy.
Yes, I was dumbfounded myself, haha! unbelievable..
giovanni
July 7th, 2008
for distracted people:
http://www.ifon.it ;))
m.barreto
July 7th, 2008
Thanks Giovanni,
Good to know ;-) haha!
Google Suggest; fast searches, more efficiency , 77Lab
August 27th, 2008
[...] the official Google Blog. In the meantime, get ready to try it out. So next time someone looks up iPhone, they’ll definitely get it right! :-) Last 5 posts in Search Engine OptimizationGoogle Trends [...]
Zoey Stewart
January 13th, 2010
Apple are definately at the top of their game. Bye bye symbian and Nokia :) Great blog…