Baresite.com provides mobile sites for the masses
Posted by Admin @ April 1st, 2007 in Mobile Marketing
A startup called baresite.com provides a service that easily transforms any website into a mobile site. It works as a portal through which a mobile Internet user should be able to access also sites that have not been designed for the mobile web. According to 77 the results are not convincing yet for all sites. See an example of 77lab.
Also they provide a free code that would transform a website into a proper mobile site when it is added to the website code. If this gets picked up by many site publishers it might become a new standard. Baresite is working on this, using a recognizable button:
When services like these are being used more often, it could boost the use of mobile Internet in a fast way. Many website owners have enough trouble maintaining the ‘normal’ site. If this tool works, they are saved the trouble of maintaining another site separately. For marketers, baresite will have to improve quite a bit in transforming advertisements before this will become interesting.
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