I’m sure many of you could not wait to give Google’s brand new set of tools a try. These being the “Gadgets” and “Visualization API” tools which were recently launched last Wednesday in order to make-pretty and embellish user’s spreadsheets all the more. Yes, I am a girl writing this blog, hence the [...]
Posted in Google Applications on March 26th, 2008Google has just introduced its “double search” feature: a second search box, related to specific searches within popular sites (e.g. Times, BestBuy, NASA, Walmart and more) will appear in the result page, giving to any user the opportunity to perform another specific search inside that site using Google search engine.
Here’s an example about Walmart search [...]
Everyone likes efficiency, right? Google does too, this is why as part of their efforts to perfect user experience, they have recently implemented a new factor into Quality Score: landing page load time.
Why is the landing page load time so important? On one hand, it is prominent users are taken to the page of interest [...]
At last! Google and DoubleClick Inc., a global leader in digital marketing, have finally closed their multi-billionaire merger, which will result in a win-win situation where both parties will expand their operations aiming at an increase of their long term profitability. Because the global economy is now traversing a major slow down, this [...]
Posted in Search Engine Marketing on March 25th, 2008Figures coming from the last comScore research, about US search engine market in February ‘08, show that the amount of money invested online outside the “pure” Search Engine Marketing (e.g. Google AdWords) is getting every month more relevant.
comScore underlines that the reach of advertising networks is far broader than the one of its [...]
In fast moving internet and mobile economy not everyone should fear a recession.
Despite the negative outlook for the world economy at 77 we believe that companies will continue to increase the amount of money invested in online activities at the same speed if not faster during a possible recession.
If you take a look at the [...]
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I was searching on google when I found your site. So much of what you say is true. I...