Barracuda Networks, a web security company, has recently released a new study about Twitter trends and the microblogging site’s growth over time. The company analyzed more than 19 million Twitter accounts-including real and fake ones- for frequency of use, tweets content, user-to-user interactions, and overall activity level by Twitter users.
Figures show that Twitter users are [...]
Social Media has created ample opportunities for marketers to distribute high quality content, as well as added entirely new opportunities for collaboration and interaction between businesses and its customers.
However, in order to capitalize on this rising trend, companies must develop comprehensive social media advertising strategies to attain their goals. Such principle applies not only to [...]
A recent study by the Network Solutions and University of Maryland’s Business School revealed that social media adoption by small business has now doubled from 12% to 24% in the last year.
Among the numerous online initiatives that were measured in the study, having a company page on a social networking site had the highest adoption [...]
I recently stumbled upon an old Groundswell blog post which predicted that the future of social media would be like air in 10 years time…and that’s exactly where we are headed. Social media is a rapidly evolving space that we should continuously keep up with and understand in order to better leverage it.
Today, the huge [...]
It’s a well-known fact that social media is growing rapidly and certainly going global as more and more users engage and businesses embrace them.
As time goes by, it’s interesting to see how social networks have evolved, the new developments being made and how users are engaging and participating in the social Web.
Below is another great [...]
The following data is a compilation of social media statistics put together by Econsultancy showcasing the most significant facts and figures surrounding networking sites such as Facebook, Twitter, LinkedIn and online activities such as blogging and photo sharing.
If you’re a newcomer or are beginning to consider taking a plunge into the social media arena and [...]
Social media marketing strategies take planning. In order to have successful conversations with customers, you will need to dedicate a lot of time connecting to them, interacting with them and engaging with audiences in the right way.
Many things can be done the wrong way if not embraced properly and your brand or product can be [...]
If Facebook were a nation, it would be the world’s most populous after China and India, was the phrase used in The Economist on a recent article dubbed A World of Connections.
Average posts per user on the site exceed the 55 million mark and more than 3.5 billion pieces of content are shared every week. [...]
If any of you thought that social media marketing was not worth your or your brand’s time, the following figures should make you think otherwise.
In December 2009, consumers spent more than five and a half hours on social networking sites like Facebook and Twitter, up 82% from the same time last year. The total amount [...]
Facebook’s new additions to its account settings now allow you to reply to your Facebook messages straight from your email.
Now there’s no need to log in to Facebook in order to reply to your email notifications- whether they’re status updates, wall posts, videos or photos. All you need to do is click reply and out [...]
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