77News Category

2009, The Year of the New Media Revolution

To close this year of great technological advancements and innovations, 77Agency decided take a look at some of the most significant events in 2009 and translate them into pictures, to help us remember how new media is changing us and the way we communicate, share, network and manage information.
But before we introduce the video, we’d [...]

77Agency hosts photo exhibit and charity auction in support of the Gaetano Bertini Malgarini Foundation and Territori ONLUS

2009 has been the year of the new media revolution.
To mark this year of change, 77Agency has commissioned a team of artists to illustrate how new media has changed the way we communicate, share and obtain information.
The resulting works will be exhibited and auctioned for charity at the East End Studios in Milan today starting [...]

Advertisers take reins of campaigns in Facebook shift

77Agency featured on NMA.
(click to enlarge)

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77Agency releases first advertising tools based on the new Facebook Ads APIs

(thanks Jo!)

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77Agency main barcamper at the LUISS BarCamp 2009 Rome

The first edition of LUISS BarCamp 2009 will debut this Saturday, November 21st, at the headquarters of the LUISS Guido Carli University in Rome.
The LUISS BarCamp is a non-conference based on the tradition of Stanford University, where anybody can speak their mind, propose their own ideas, listen and share their opinions with the rest of [...]

77Agency Launches Third-Party Facebook Ads Manager

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77Agency Develops Facebook Ad Campaign Management Tool

77Agency is pleased to announce the launch of proprietary technology that will make it possible for advertisers to manage their Facebook Ads campaigns more efficiently and effectively.
77Agency developed its software as part of an approved group of partners who were given access to the Facebook advertising platform.  To complete the project, the 77Agency development team [...]

77Agency social media seminars in the pipeline for 2010

Last night’s seminar put a close to 77Agency’s sequence of social media events for 2009. We first started organizing these seminars back in July and until now we’ve successfully hosted a total of 8 seminars in 5 different cities including London, Milan, Rome, New York and Rotterdam.
The event was programmed to begin at 4:30pm at [...]

Renewable energy businesses turn to the Web

The web streaming, which was broadcasted live at the ‘Bolla’ by Renzo Piano at Lingotto, dubbed ‘L’individualismo non è più sostenibile’ (Individualism is no longer sustainable) saw one of the most important and significant topics of today — sustainability and energy.
The discussion was presented at a roundtable assisted by power players from the political arena [...]

Social Media: interaction, branding, engagement

2009– the year of Social Media in Italy. The total number of Facebook users rocketed to 13 million, which makes it the number one, most visited social network in the country and the number one online activity for internet users in Italy.
However, Facebook’s explosion has not only been visible in Italy, it has become the [...]